Hello and let me tell YOU about ME
I’m a senior marketing and communications strategist who blends AI integration, brand storytelling, and workflow automation to help businesses grow with clarity and consistency.
With more than a decade of experience leading strategy, content, and campaign execution for global brands, agencies, and tech companies, I specialize in building systems that scale. My expertise spans full-funnel demand generation, brand voice development, internal and external communications, and prompt engineering using tools like ChatGPT, Claude, Manus, Jasper, and Zapier.
I develop AI-driven workflows and content strategies that save time, reduce friction, and make messaging feel human—even when it’s powered by machines. From multi-channel marketing campaigns to internal copilots and branded prompt libraries, I turn complex goals into clear, actionable programs that deliver measurable results.
Take a look around for samples of my work across marketing, PR, automation, and AI strategy.
Areas of Focus
I help organizations align storytelling, design, and digital strategy to achieve measurable results through a comprehensive approach spanning multiple disciplines. My expertise in AI-driven marketing includes generative engine optimization (GEO), prompt engineering, and the deployment of large language models (LLMs) to deliver hyper-personalized content at scale. I enable data-driven decision-making, advanced lead optimization, and real-time sentiment analysis for crisis management and brand protection. I deliver exceptional public relations campaigns that secure top-tier media coverage and strengthen brand reputation through strategic media relations. My performance marketing services encompass SEO optimization, PPC management, email automation, and account-based marketing (ABM) strategies that drive pipeline growth and deliver measurable return on investment (ROI).
Achievements & Certifications
I hold industry certifications including AI Integration Certification, HubSpot Inbound Marketing Certification, Salesforce Marketing Cloud Certification, Google Analytics Certification, and APR (Accredited in Public Relations). My achievements include leading AI-enhanced marketing initiatives that generated $3.2M in B2B revenue through automation and campaign optimization, implementing GEO strategies to improve content discoverability, and increasing ROI by 11% through a data-driven full-funnel strategy. I grew my LinkedIn following by over 100,000 in just eight months, secured a 200% increase in media placements through targeted PR campaigns, and successfully led cross-functional teams of up to 26 marketing professionals while managing multi-million-dollar budgets across various industries, including SaaS, staffing, finance, and healthcare.
“Experience brings insight. Innovation brings edge. Exceptional marketing blends both.”
C. M. Harris